How Google AdSense Pays in India

one of the most popular monetization techniques used by bloggers, is always confusing for new users. Despite its easy-to-use dashboard and its help pages, there are always questions related to sign up, account approval, account ban, optimization and many others.

It is true that AdSense is a plug-and-play advertising network, but it is important that you  learn all you can about it so that you can take full advantage of the opportunity it presents, making a lot of money as opposed to pennies.

This is a question from Adithya:

“Can you tell me how AdSense Pays in India? Do they pay by cheque or through local bank transfer or EFT”?

AdSense Payment in India:
AdSense has different payment options for different countries. They support EFT transfer, Cheque facility and pay by Western Union Quick Cash. Especially in countries like India and Pakistan, getting an AdSense account is not as easy as it is in countries like the U.S., U.K. and Australia. This is mostly due to issues of spam and fake AdSense accounts in India.

In India, at the time of the writing of this post (June 2014), AdSense offers payment via Cheque and EFT, and they convert your earnings into INR and then make the payment. Usually, the AdSense USD to INR conversion rate is high, so you might not find this to be an issue. However, an AdSense cheque takes time to reach India (10-15 days), and it takes another few days for clearance.

The AdSense team is increasing payment options in many countries, and they have already added EFT payment for Indian publishers.

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Google Adsense allows ads on extremist sites

the main reasons of the presence of ads on extremist and fake news sites is the fact that Google removes ads only from pages and not from a whole site. In a post from May 2017, the platform announced that from now on and by default, it will remove ads from pages that violate its policies. It is explicit that is at the page level and not at the site level. Scott Spencer, Google’s sustainable ads director explained:

“As we roll out page-level policy action as the new default for content violations, we’ll be able to stop showing ads on select pages, while leaving ads up on the rest of a site’s good content.”
In concrete terms, a given brand’s ads may have been removed from pages with racist contents on an extremist site but still appear on its weather forecast section, meaning that Google provides revenues to such sites. So it is not a surprise that, in September 2017, 90% of fake news sites which are monetizing their audience through programmatic advertising are using Google Adsense (according to Storyzy statistics). Their audience represents 120M monthly visits.

Since July 2017, Storyzy spotted on these fake news sites more than 600 different brand’s ads including big names such as McDonald’s, Walmart, AT&T, Adobe, Visa, Nespresso, American Express, Verizon, Hertz, Volkswagen, Goodyear, Microsoft, Dell, Toyota…

Google Adsense content policies are clear

Google Adsense policies about ‘dangerous or derogatory content’ are clear and they are applicable at the page level:

“We believe strongly in freedom of expression, but we don’t permit monetization of dangerous or derogatory content.
However, when a brand’s ads appear on specific ‘safe’ pages of an extremist site because they do not violate Google policies, the brand is still funding both the extremist site and Google.

Is Google wrong with its rules at page level?

It is public that Breitbart news has been blacklisted by nearly 2,600 brands that had removed all their campaigns from the site since November 2016(the whole site of Breitbart and not only questionable pages). Not all content on this site is extremist, racist or false information. They removed their ads despite the fact they could appear close to articles from respectable agencies like Associated Press. For example, in the picture below you can see an AP article on Breitbart that has been blacklisted by these brands.

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European Probe Of Google AdSense Nears Conclusion

Google could be facing another possible antitrust fine after European officials confirmed they are nearing the completion of their investigation into the firm’s AdSense advertising service.

The confirmation came from Europe’s antitrust chief, EU Competition Commissioner Margrethe Vestager, and stems from European’s objections to the way that Google implements strict contractual terms with its advertising service (Adsense).

It raises the possibility that Google could once again be hit with a financial penalty, after the European Commission in July fined Google a record 4.3 billion euros (£3.83bn) for commercial practices related to its Android mobile operating system, the world’s highest ever antitrust penalty.

Antitrust fine?
Google was also last year fined 2.4bn euros (£2.01bn) after the Commission ruled that Google had thwarted rivals of shopping comparison websites.

The AdSense investigation however began in 2016 when the Commission accused Google of preventing third parties using its AdSense product from displaying search advertisements from Google’s competitors.

“We are approaching the end of that investigation,” Vestager was quoted by Reuters as telling reporters at the Web Summit in Lisbon when asked for an update on the investigation.

Vestager and her department has the power to fine companies up to 10 percent of their global turnover for breaching EU rules.

Staff Walkout
Google is also currently undergoing some internal tensions.

This was evidenced last week when thousands of staff around the world walked out of their offices, in a protest over the handling of sexual harassment claims by senior management.

Google boss Sundar Pichai has previously admitted that the company had fired 48 employees for sexual harassment over the past two years.

The admission from Pichai came in response to a New York Times article that alleged that Google had protected three senior executives from allegations of sexual misconduct, which allegedly included the father of Android Andy Rubin.

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Google AdSense news Google Maps Google latest Google news Google news

regulators are close to wrapping up their third case against Alphabet unit Google involving its AdSense advertising service, Europe's antitrust chief said on Wednesday, suggesting the company may soon be hit with another hefty fine.

The comments by European Competition Commissioner Margrethe Vestager come four months after she levied a record 4.34 billion euro (3.79 billion pounds) fine against Google for using its popular Android mobile operating system to block rivals.

That followed a 2.4 billion euro fine imposed on the company last year after it thwarted rivals of shopping comparison websites.

The European Commission in 2016 opened a third case when it accused Google of preventing third parties using its AdSense product from displaying search advertisements from Google's competitors.

"We are approaching the end of that investigation," Vestager told reporters at the Web Summit in Lisbon when asked for an update on the investigation.

Google has denied the charges.

Vestager can fine companies up to 10 percent of their global turnover for breaching EU rules.
(Reporting by Foo Yun Chee; editing by Francesco Guarascio and Jason Neely)
a third case when it accused Google of preventing third parties using its AdSense product from displaying search advertisements from Google's competitors.

"We are approaching the end of that investigation," Vestager told reporters at the Web Summit in Lisbon when asked for an update on the investigation.

Google has denied the charges.

Vestager can fine companies up to 10 percent of their global turnover for breaching EU rules.

(Reporting by Foo Yun Chee; editing by Francesco Guarascio and Jason Neely

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Google: AdSense Fluctuations Not Related To Google Search Update

There are a nice number of Google AdSense publishers, those who monetize their web site with Google AdSense ads, complaining over the past several days about fluctuations in their AdSense metrics. Not just weird sporadic revenues and earnings but also pageviews and click through rates on ads. You can see the complaints at WebmasterWorld and also throughout the Google AdSense Help forums.

Danny Sullivan from Google was asked if they may be related to the core Google algorithm update from last week. Danny said on Twitter "they have nothing to do with each other

There are a nice number of Google AdSense publishers, those who monetize their web site with Google AdSense ads, complaining over the past several days about fluctuations in their AdSense metrics. Not just weird sporadic revenues and earnings but also pageviews and click through rates on ads. You can see the complaints at WebmasterWorld and also throughout the Google AdSense Help forums.

Danny Sullivan from Google was asked if they may be related to the core Google algorithm update from last week. Danny said on Twitter "they have nothing to do with each other

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Latest Google AdSense news Google is currently being sued in the U.S. over allegations

Sami is furious about the money he earned and then lost. Although this is an extreme example - a huge portion of Google's client base consists of individual publishers making only a few hundred dollars a month - it does typify one of the frustrations Google's clients have dealing with the company.

Google is currently being sued in the U.S. over allegations that it suddenly and without explanation withholds ad money from website publishers once their sites become successful. And the company is the subject of an infamous, and obviously fake, conspiracy theory that publishers who make $5,000 or more per month are banned from the system right before their checks are paid. (The theory has a giant hole in it - Google collects revenues only when it delivers those ads, so banning successful sites would actually make Google poorer.) This theory has been making the rounds for years

Idris Sami is a 19-year-old French-Moroccan entrepreneur who set up a website that lets people text their friends for free. Don't have a phone, or want to avoid mobile data charges? No problem. MesTextos lets French-speakers text their friendsfrom the website. MesTextos isn't going to threaten WhatsApp anytime soon, but in Europe and the Middle East, where alternative messaging services are more popular, free texting is a nice little niche to occupy. And until the beginning of this year MesTextos.com was doing very well indeed. Sami was running Google's AdSense advertising system on his site. It allows website publishers to display search ads powered by Google and take a cut of the revenues.

By December 2013 so many people were clicking on MesTextos' ads that Sami's Google account hit $46,000.

But then he learned that if you're an AdSense partner and you don't run ads on your site exactly the way Google wants, the search giant will punish you

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Google AdSense news Online Pirates Thriving on Legitimate Advertising Money

Movie and music piracy thrives online in part because crafty website operators receive advertising dollars from major companies like Comcast, Ford and McDonald's.
That's the conclusion of several recent reports that shed light on Internet piracy's funding sources.

Content thieves attract visitors with the promise of free downloads and streams of the latest hit movies, TV shows and songs. Then they profit by pulling in advertising from around the Internet, often concealing their illicit activities so advertising brands remain unaware.

Pirate websites run ads that are sometimes covered up by other graphics. They automatically launch legitimate-looking websites as pop-up windows that advertisers don't realize are associated with piracy. At the end of the day, the pirate website operators still receive a check for serving up a number of views and clicks

The illicit activity is estimated to generate millions of dollars annually. That's only a small portion of the roughly $40 billion of online ad spending every year. Yet it is helping to feed the creation of millions of copyright-infringing websites that provide stolen content to a growing global audience.

"(Companies) placed their ads on the assumption that they were going to be on high-quality sites and they're not," said Mark Berns, vice president of MediaLink LLC, a consulting firm that produced a study looking into the practice called "Good Money Gone Bad.

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